Gargoyles Performance Eyewear Signs NASCAR Driver Brad Keselowski as Brand Ambassador

NASCAR Driver and Gargoyles Brand Ambassador, Brad Keselowski (Photo Credit: Tyler Barrick/Getty Images Sport)

SMITHFIELD, R.I.–(BUSINESS WIRE)–Gargoyles Performance Eyewear is happy to announce that Penske Racing driver and BKR team owner, Brad Keselowski is joining its growing team of professional athletes and brand ambassadors. Keselowski, a contender for the 2012 Sprint Cup championship, will appear in Gargoyles advertising campaigns, in addition to working closely with the brand to advance its array of high-performance sunglasses.

“Brad Keselowski is a great addition to the Gargoyles team”

A third generation racer following in the footsteps of his father and grandfather, Keselowski is no stranger to performance. Gargoyles’ performance attributes and commitment to creating cutting edge optics are a big part of the 2010 Nationwide Series Champion’s choice to work with the brand. The brand’s Mission Series Lenses incorporate image-intensifying technologies to provide clearer and sharper vision, without optical distortion.

“Gargoyles has a long history of supporting great racecar drivers and I’m thrilled that they have chosen me as an ambassador for their brand,” said Keselowski. “With a perfect mix of performance and style, Gargoyles sunglasses are ideal for when I’m at the race track and just out on the highway.”

“Brad Keselowski is a great addition to the Gargoyles team,” said Scott Sorensen, Gargoyles Brand Director. “A third generation racer, Brad knows what it takes to be a high performer and recognizes those qualities in Gargoyles,” continued Sorensen. “When I think back to the past driving legends that Gargoyles has worked with, Brad is a perfect fit for our heritage and team.”

Gargoyles revolutionized the eyewear industry in 1979 with the invention of the polycarbonate Toric lens, a technology that provides up to 210º of seamless, ballistic-rated impact-resistant and crystal-clear optics. Today, its unique blend of performance and style has helped make Gargoyles the preferred eyewear brand for the active people who need performance sunglasses for outdoor activities. Delivering cutting-edge technology and innovation, Gargoyles products are worn by top athletes and outdoorsmen who seek optimal clarity, comfort and durability to enhance daily living or mission-oriented pursuits.

Some of the models in the Gargoyles line include:

  • The Striker: A prime example of eyewear that bridges form and function, equally at home on the trails, in the field or during weekend relaxation.
  • The Cardinal: A lightweight, sport-specific model that features a Dual Toric 210º Vision Shield lens, rubber temple tips, vented corners and adjustable nose pieces.
  • The Balance: A sport eyewear piece that looks great behind the wheel, around town or on the field.

Gargoyles maintains a team of ambassadors who represent the brand’s commitment to performance, from off-road racers and professional baseball players to former elite members of the United States military and the brand’s own Gargoyles Action Shooting Team. Diverse in nature, the one thing they have in common is that when performance eye protection matters, they choose Gargoyles.

More information about Gargoyles Performance Eyewear models and technologies can be found at Stay up to date with the brand’s latest happenings and its team of Ambassadors via Facebook ( and Twitter (

Gargoyles is a brand of FGX International Inc., Smithfield, RI, a leading designer and marketer of non-prescription reading glasses and sunglasses with a portfolio of established, highly-recognized eyewear brands including Foster Grant®, Magnivision®, Gargoyles®, Corinne McCormack®, Anarchy®, SolarShield® and PolarEyes®. FGXI also holds licenses for brands such as Ironman, Levi Strauss, Body Glove, Rawlings and C9 by Champion.

Photo credit: Tyler Barrick/Getty Images Sport

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